Kai Cenat Shares Preview of the Nike Air Max 1 “Low Poly”

Kai Cenat Nike Air Max 1 "Low Poly" | @dotswoosh/Instagram

In July, Kai Cenat made waves by becoming the first streamer to partner with Nike.

While his passion for sneakers is widely recognized, there had been a lack of significant collaborations or initiatives stemming from this new venture—until now. Nike’s Web3 .SWOOSH program has just introduced a range of promotional content aimed at making an impact in both areas.

It’s not entirely clear if Cenat is a genuine “collaborator” on this project, but the Nike Air Max 1 “Low Poly” takes center stage, incorporating digital elements inspired by the .SWOOSH catalog into Tinker Hatfield’s classic design. A concept version of the shoe is featured in an in-browser game (you can explore it yourself here), showcasing the distinctive panels in the popular “University Red” colorway.

Following the initial announcement, Cenat held an unboxing session where he revealed that the Nike Air Max 1 “Low Poly” maintains a similar overall silhouette, yet both the wavy mudguard and curved Swoosh boast ridged edges. The shoe’s mesh displays a gradient effect that is designed to resemble the angled appearance of the in-game version.

On Instagram, .SWOOSH provided a glimpse of Cenat’s involvement. A brief promotional video shows the Bronx native stepping into a near-exact replica of his now-famous streaming setup in Atlanta, where the “Low Poly” theme is illustrated with pixelated cheetah print carpeting and PS2-style arcade machines in the background.

Given the creative direction of .SWOOSH, it’s likely that a straightforward sponsored stream is just the beginning, though additional information regarding their plans with Kai Cenat is still upcoming.

.SWOOSH has revealed that pre-orders for the Nike Air Max 1 “Low Poly” will launch on October 8th, 2024, priced at $150. Orders are expected to be shipped approximately 120 days after being placed.

  1. Sneakers Top Trends

    Official Release Date for the Jordan Tatum 3 “Zen”

    jordan-tatum-3-zen-fz6598-001-release-date-3jpg

    jordan-tatum-3-zen-fz6598-001-release-date-3jpg

    The Boston Celtics’ season is unfolding just as they had envisioned, with only one loss to report and a striking 30 points per game average from their star player, Jayson Tatum.

    After a more eventful off-season than what championship teams typically endure, Tatum and his Boston teammates have skillfully tuned out distractions, staying focused on their goal of repeating their success early in the season. In line with this theme, the upcoming #0 Jordan Tatum 3 is about to launch a “Zen” colorway that embodies this same sense of tranquility.

    The motif of serenity has been a consistent element in Jayson Tatum’s sneaker line, especially highlighted by the “Vortex” version of the Tatum 2, which explicitly connects to this theme: our previous coverage noted that the design reflects Tatum’s calm demeanor, reminiscent of the peacefulness found in a vortex above water.

    While this new model opts for a more subdued color palette, its execution remains true to that original concept; the graceful cut-outs in the upper design resemble calm waters, serving as a guiding inspiration throughout Tatum’s signature collection.

    As mentioned earlier, the Jordan Tatum 3 “Zen” is set to launch on November 14th via Nike.com, available in sizes for the whole family. The adult versions will be priced at $125.

    For a closer look at this appealing colorway, check out the official images below, and make sure to keep an eye on our Sneakers page for updates.


    Jordan Tatum 3 “Zen”

    SKU: FZ6598-001

    RETAIL PRICE: $125

    RELEASE DATE: Nov 14, 2024

    Jordan Tatum 3 “Zen” (Images via: Nike)

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  2. Sneakers Top Trends

    Jason Kelce’s Field Goal Attempt In Timberlands Will End In A $100,000 Donation

    This Saturday, November 2nd, Jason Kelce will take on a field goal challenge while wearing Wheat Timbs during the ESPN College GameDay broadcast of the highly anticipated Penn State vs. Ohio State matchup. The idea for this challenge originated when college student Daniel Villasenor successfully kicked a field goal in Vans checkerboard slip-ons, winning an impressive $100,000 earlier in October.

    Initially discussed on the Kelce brothers’ New Heights podcast with special guest Pat McAfee, this lighthearted challenge quickly evolved into a real event. The NFL legend, Jason Kelce, is set to attempt scoring three points while donning the famous Wheat Timberlands.

    In an exciting twist, VF Corp — the parent company of both Vans and Timberland — has stepped in with a generous $100,000 commitment to the charity Soles4Souls, aimed at supporting hurricane relief efforts. Fortunately for Jason, VF Corp has assured that the funds will be donated regardless of whether his kick is successful or not.

    Make sure to tune in to ESPN College GameDay on November 2nd, 2024, to witness this unique field goal attempt for yourself!

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  3. Sneakers Top Trends

    Notre and Vans Collaborate For the Rowley XLT “Linen”

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    NOTRE-NOV-15-1200x675jpg

    The highly anticipated Notre x Vans Rowley XLT “Linen” is set to drop on November 15, 2024, exclusively at Notre and its flagship location.

    Be sure to check HQZ’s Sneakers page to stay updated on the latest happenings and drops in the sneaker world.


    Notre x Vans Rowley XLT “Linen”

    Colorway: Linen/Silver
    Style #: VN000D1GDPB1
    Release Date: November 15, 2024
    Price: $165

    Notre x Vans Rowley XLT “Linen”

    Notre x Vans Rowley XLT “Linen” VN000D1GDPB1 (Images via: @oscar_castillo/Instagram)

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